Thursday, April 20, 2017

Pick the Right Color for Design or Decorating with This Color Psychology Chart

Pick the Right Color for Design or Decorating with This Color Psychology Chart

Pick the Right Color for Design or Decorating with This Color Psychology Chart

Colors, we've seen before, quickly convey emotions and affect people's moods. Whether you're choosing paint for a room or are designing a presentation, this Psychology of Color chart, which matches specific Pantone colors, can come in handy.

Created by the Carey Jolliffe Graphic Arts agency, the chart covers a wide spectrum of colors (not just "green" for example, but ten shades of green/green-blue). It identifies the positive connotations for each color and, where applicable, negative ones too. Here's the full chart (click to expand or right-click to save):

By the way, Pantone has a paint finder tool for matching Pantone colors.

For more on color theory and graphic design principles, check out Carey Jolliffe's blog.

Mood, Emotions and Color | Carey Jolliffe Graphic Arts via Centsational Girl



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